Wednesday, March 13, 2024

Dear follower

couple blog posts ago I revealed that Lauren and I had officially commenced our Instagram journey, starting by curating our profile picture along with the biography for the account. However, over the past week, we have been preparing actual posts for the Instagram's feed, all of which primarily focus on introducing the documentary and its subjects. 

Firstly, we felt it would be beneficial to announce the upcoming release of the documentary in a fun and engaging manner. Consequently, last week, we decided that posting the title in separate grids, divided into 3 posts, would be a fun and mysterious manner to intrigue followers and prompt audience engagement. Below is the composed look of the 3 pictures (omitted is the caption "coming soon..." on the second post which aimed to hint at the release).


Following the exposure to the piece in its entirety, we concluded that this week we may dedicate time to introducing the individual subjects represented in Create in a coherent and creative manner. Once again, utilizing her Canva skills, Lauren and I were able to edit photos of the subjects in front of a background demonstrating their designated medium, along with a title specifically dictating the medium covered by the individuals. In addition, we felt it would be necessary to incorporate the rainbow theme present in our logo into the introduction post, thus leading to the backgrounds of each picture being an ombre mix of two shades. Interestingly, when lined up together, the 3 posts' colors blend into one another, thus further emphasizing the notion of a rainbow and successfully maintaining our brand coherent.


Under each post, we also included short, 2-sentence texts concerning each of the subjects, presenting their names, specific jobs within their medium, name of media text, and 3 fun emojis relating to their specific field. 




If both the social media and documentary components themselves already appear hard to tackle simultaneously, I regret to inform that Lauren and I will be initiating our research for the print component soon...

P.S: By "regret" I actually mean I am thrilled; the magazine aspect of our project is my absolute favorite part!

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